Nothing has mastered the art of building hype much before the launch of its products and therefore, the London based tech startup has started teasing new Pokemon inspired devices which could the part of its sub-brand CMF.

Nothing India started sharing Pokemon character Bulbasaur on X with ‘coming soon’ tag. Later on, CMF also endorsed it and added more Pokemon characters like Gligar, Girafarig, and Hoothoot speculating new product launches soon.

Given the natural transition, Nothing is expected to launch CMF Phone 2 (Bulbasaur), CMF Buds Pro 3 (Hoothoot) and Watch Pro 3 (Girafarig) and Gligar could be CMF Neckband Pro 2.

Their successors, CMF Phone 1 was launched in July 2024 with a 6.67 inch display, 5,000 mAh battery, powered by MediaTek Dimensity 7300. It had a 50 MP main lens along with a 2 MP depth sensor, and a 16 MP front camera. CMF Phone 1 was launched at ₹15,999.

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Similarly, the CMF Buds Pro 2 had 11 mm driver and 6 mm tweeter with support for LDAC codec, Hi-Res audio with hybrid active noise cancellation of up to 50 dB. CMF Buds Pro 2 came at ₹4,299.

CMF Watch Pro 2 had a 1.32 inch display with over 100 customisable watch faces. It had 120 sports modes, heart rate and SpO₂ monitoring with a battery life of up to 11 days. CMF Watch Pro 2 sold at ₹4,999.

Whereas, the Neckband Pro offered up to 50 dB hybrid ANC, IP55 rated, a 220 mAh battery, priced at ₹1,999.

These new CMF products are expected to launch in April or May in India. As the sub-brand targets budget conscious buyers, these new products might also be easy on buyers pocket.